Crosshair has 15 years of experience working with Radio and Television broadcasters developing loyalty and audience-building programs.
By focusing marketing dollars on household who count because of the increased probability they will be counted, Crosshair helps increase ratings in a systematic and cost-effective way.
Crosshair employs a several analytical tools that have been proven successful in campaign after campaign to identify households and individuals with the greatest potential of responding to ratings services and station offers. |
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